Archives by Tag 'web-to-print solutions'

One Printer’s Method to Successfully Grow Business with Marketing Portals

Last updated: Thursday, September 8, 2016

by Greg Cholmondeley, Workflow Practice Director, Caslon & Company The other day I had an interview with Walter Payne, who is the CEO of ImageMark Business Services, Inc. What a fascinating conversation! As you can imagine, I’ve spoken to dozens of people from print and marketing services providers who’ve installed web portals and, usually, they’re [...]

When is Web-to-Print not Printing via the Web?

Last updated: Thursday, February 11, 2016

by Greg Cholmondeley, Workflow Practice Director, PODi and Caslon & Company A dozen years ago the idea of submitting print jobs over the web was a pretty innovative concept. Even as recently as 3-years ago, printers could win deals by pitching savings on waste by print-on-demand and just-in-time printing through online fulfillment. Today both of [...]

Here’s a Sweet Solution to Streamline Print Production from Konica Minolta

Last updated: Wednesday, November 13, 2013

My last blog started a discussion about the value print providers viewing their operations from a manufacturing perspective. Simplify unnecessary media or size options from mainstream products. Batch and gang work together to reduce waste and setup times. Automate workflows where possible. I had the opportunity to review a workflow automation product from Konica Minolta [...]

Five PRINT13 Software Solutions that Rocked My World

Last updated: Monday, October 14, 2013

There were many, many solutions shown at PRINT13 and I’m sure I’ll offend companies by not mentioning theirs. Let me start by apologizing for that. It’s a big world and a small blog article; I really don’t mean to slight anyone. That being said, here are five solutions that I thought were really innovative and [...]

Case Study: Children’s Art Project Reduces Costs and Increases Product Options with Web-to-Print

Last updated: Wednesday, November 7, 2012

Business Objectives The Children’s Art Project (CAP) is a nonprofit organization which raises money to help make life better for children with cancer. Funds are raised through the worldwide sales of seasonal note cards and merchandise which are imprinted with artwork produced by pediatric patients at MD Anderson Cancer Hospital. Many of the greeting cards [...]

INSIGHTS FOR SELLING TO THE FINANCIAL INDUSTRY

Last updated: Monday, September 24, 2012

Caslon, the management company of PODi, the digital printing initiative, recently analyzed PODi case studies in the financial services industry to determine if there are common challenges and interesting solutions for those challenges.

Marketing Solutions for the Dealer Channel

Last updated: Monday, July 4, 2011

Marketers are being asked to do more with less, and nowhere is the challenge more apparent than when managing marketing communications for a far-flung network of dealers. PODi has just completed an analysis of our case study database to see how relevant marketing powered by online marketing resource centers is being used by innovative marketers [...]