Archives by Tag 'Print Service Provider'

How a Commercial Printer Entered the Label Business in a Big Way

Last updated: Thursday, January 26, 2017

by Greg Cholmondeley, Workflow Practice Director, Caslon & Company I know it’s a slight departure from my usual focus on workflow software, but I wanted to share this conversation I had with Joshua Feller, owner of ColorZone (www.colorzone.com) in Benicia, California. We talked about the innovative ways they are using their EFI VUTEk and Jetrion [...]

What the heck is variable, personalized, specialty printing?

Last updated: Thursday, October 20, 2016

by Greg Cholmondeley, Workflow Practice Director, Caslon & Company I had a fascinating conversation yesterday with Eric Thibodeau, Worldwide Variable Print Business Manager for Xerox. We had a wide-ranging discussion about what variable data printing means today, how it relates to personalization, and the kinds of innovative opportunities it can create when used with specialty [...]

What does an online PODi course look like?

Last updated: Thursday, May 19, 2016

by Greg Cholmondeley, Workflow Practice Director, PODi and Caslon & Company If you’ve never attended a PODi Institute course, you probably have no idea what they are like. They consist of presentations, interactive discussions, homework assignments, and interactive coaching on work students have turned in. Oh, and the topics are valuable and interesting as well. [...]

The Five Killer Mistakes Made Selling to Healthcare Prospects

Last updated: Thursday, May 5, 2016

by Greg Cholmondeley, Workflow Practice Director, PODi and Caslon & Company Change and competition drive opportunities and everyone knows how much the healthcare and health insurance markets are changing. They are going through a period of consumerization and becoming more retail/consumer-focused like other industries. Many large and small print and marketing services providers see this [...]

Canon Simplifies Color Management

Last updated: Thursday, April 21, 2016

by Greg Cholmondeley, Workflow Practice Director, PODi and Caslon & Company Color management shouldn’t be as complex and time-consuming as it is. At least I don’t think it should in a world of ubiquitous computers and “apps” for just about everything. However, the sad facts are that conforming to the various G7 standards typically involve [...]

When is Web-to-Print not Printing via the Web?

Last updated: Thursday, February 11, 2016

by Greg Cholmondeley, Workflow Practice Director, PODi and Caslon & Company A dozen years ago the idea of submitting print jobs over the web was a pretty innovative concept. Even as recently as 3-years ago, printers could win deals by pitching savings on waste by print-on-demand and just-in-time printing through online fulfillment. Today both of [...]

Let me tell you a story…

Last updated: Tuesday, January 12, 2016

by Greg Cholmondeley, Workflow Practice Director, PODi and Caslon & Company “Let me tell you a story…” Somehow, we usually lean in and listen a little more eagerly when we hear that phrase. I suppose it’s just human nature, but the promise of a good story captures our attention and, if told well, emotionally connects [...]

How You VDP and Workflow in 2015

Last updated: Wednesday, June 24, 2015

by Greg Cholmondeley, Workflow Practice Director, PODi and Caslon & Company A couple of weeks ago I asked people in the industry to share the VDP languages, workflow solutions and MIS solutions they use. It is always good to take a quick pulse of the industry and the results confirm much of what I already [...]

Print eCommerce Versus Web-to-print

Last updated: Thursday, June 11, 2015

by Greg Cholmondeley, Workflow Practice Director, PODi and Caslon & Company One great thing about being in this industry for the past several decades is that I’ve had a chance to witness and participate in the birth and evolution of some of the technology and services. One that has perhaps changed the most is how [...]

Why the Future of Digital IS Print – in Five Minutes

Last updated: Friday, May 22, 2015

by Greg Cholmondeley, Workflow Practice Director, PODi and Caslon & Company AppForum 2015 was awesome. The workshops, the vertical industry tracks, the workflow automation sessions, the best practices, the camaraderie, and the keynotes were all incredible. Let’s talk about one of those keynote presentations. Drew Davis, best-selling author of Brandscaping, gave a keynote address titled [...]