Would you like some foil with your digital printing?

Posted on by Dave Erlandson | No Comments »

Print Enhancement is not a new concept.  Printers generate over $5 billion annually by adding foil, spot gloss or raised print to printed documents via traditional analog methods. The market drivers for print enhancement are well documented:

digital print enhancement

  • Adds a luxury look & feel
  • Increases perceived value
  • Makes materials stand out
  • Can increase security
  • Increases profitability for vendors

 

We see print enhancement being used for packaging and marketing communication documents in two segments of the market: luxury goods and what we call the personal brand market.  According to an analysis by BCG, spending on luxury goods exceeds $1 trillion globally. Key sub-segments include: fashion & clothing, watches & jewelry, leather goods and accessories, cosmetics & fragrances, alcohol & food, travel & hotels, technology, furniture, and automobiles. Read the rest of this entry »

Manageable and Effective Marketing – Pacesetter Did It and You Can Too

Posted on by Kim Gross | No Comments »

Remember that saying, “the cobbler’s children go unshod”? I would be lying if I said that our company, Pacesetter Enterprises, never suffered from something similar. We often get so busy working on our clients’ needs that we lose focus on our own marketing efforts. Many times, we would go weeks, even months, without sending out a single marketing piece.

With increased competition and reduced budgets, losing sight of your marketing can be detrimental to your overall sales. We are competing, in many cases, on a larger scale. Our systems need to be streamlined, our branding needs to be on point, and our daily tasks need to directly contribute to the overall goal of the company.

How do we do that on a shoestring budget? How do we do that if our resources are limited? How do we even figure out how we’re different from our competitors? Read the rest of this entry »

Canon’s new UVgel ink technology offers Commercial Printers an attractive entry point into wide format printing.

Posted on by Dave Erlandson | No Comments »

Canon has introduced a revolutionary new product in the 64” roll to roll wide format market called the Colorado 1640. This printer offers the speed of many high-end 10’ (3 meter) roll to roll printers with running costs up to 40% less than 64” latex and or eco-solvent printers.

UVgel Ink 2

The technology behind this printer is UVgel ink. Whereas with other technologies the inks need to be dried, with heat, immediately after each pass of the inkjet head, the UVgel technology is different. All the ink droplets required for an image can be laid down on the substrate and then cured using cold LED light. This high viscosity ink sets up on the page in a way that minimizes dot gain and coalescence. And the ability to separate the creation of the image from drying/curing is a key reason why the printer can run so fast. Read the rest of this entry »

Canon Launches ProStream: High Speed, High Quality Inkjet Press

Posted on by Dave Erlandson | No Comments »

On Feb 17, 2017 Canon launched the ProStream platform of high-speed digital color inkjet continuous feed printers. This platform offers customers the ability to print high quality images (1200 dpi, multibit), and very high speeds (1144 letter size pages per minute) on a wide variety of media including many standard coated offset stocks.

Canon anticipates the press will be used for scientific and technical book printing, premium direct mail, catalogs, magazines, sales collaterals and any many other high quality applications that are printed on coated stocks. Read the rest of this entry »

Another Win for EFI As It Acquires Xerox DFE Business

Posted on by Dave Erlandson | No Comments »

By paying $22 million over the next 18 months EFI recently announced the purchase of Xerox’s DFE business. This is a nice win for EFI and likely a win for anyone who competes against an end to end Xerox workflow.

The win for EFI is removal of a top competitor and increased market share in the production digital printing space. While EFI has long been the market leader with over 70% share in light and mid color digital production they were in much different position in the heavy duty cycle segment of the market.  HP Indigo, NexPress, Xeikon all have their own controllers and do not offer Fiery.  And while Xerox offered Fiery their preference was to sell Xerox FreeFlow servers. In this segment Caslon estimated FreeFlow servers, HP Indigo servers and Fiery were all in the 25% to 30% share range. Now Fiery’s share in the heavy duty segment will double and their share in the light and mid production segments will climb up another 10-15 points.

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EFI Productivity Suites on Display at Connect

Posted on by Dave Erlandson | No Comments »

Just last week I attended EFI’s Connect conference. It’s their annual conference where EFI customers can come and learn how to better utilize their existing EFI products and find out what’s new for 2017. A record crowd of roughly 1000 customers was on hand.

With revenues of $1 billion EFI is a great success story. Known for their leading DFE’s (Fiery) they branched out and corralled nearly all the key software players in the MIS space and then added in critical workflow elements such as web to print and cross media. Then they decided go “all-in” on inkjet; which has led to a string of acquisitions of inkjet manufacturers for wide format and several industrial printing markets including textiles, ceramics, and labels. The most recent inkjet press (Nozomi) is for the corrugated market and was developed internally. The end result is an industry powerhouse with lots of momentum.

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How a Commercial Printer Entered the Label Business in a Big Way

Posted on by Greg Cholmondeley | No Comments »

by Greg Cholmondeley, Workflow Practice Director, Caslon & Company


ColorZone LogoI know it’s a slight departure from my usual focus on workflow software, but I wanted to share this conversation I had with Joshua Feller, owner of ColorZone (www.colorzone.com) in Benicia, California. We talked about the innovative ways they are using their EFI VUTEk and Jetrion printers along with their experiences working with EFI. This guy really understands how to stay ahead of the curve and make money at it.

I’ve attached my PODi Case Study video of the interview so you can hear Josh’s story in his own words but I’ll warn you, he sounds like an EFI shill because he seems to love the company and their products so much. He has good reason, though. He’s used their technology to dramatically grow his business and to enter into the completely new business line of high-volume label production and is busy working multiple shifts to handle all the new business. I’d be happy too.

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Top Printing Companies see Growth in Packaging, Direct Mail, and Commercial Printing

Posted on by Dave Erlandson | No Comments »

In December of 2016 Printing Impressions magazine published its list of the top 400 printing companies in North America.  The ranking includes the most recent annual revenue figures and the previous year revenues. The ranking also provides information on what segment or specialties the companies produce such as commercial print, direct mail, packaging, business forms, etc.  Many companies list more than one specialty.

I thought it would be interesting to see how the revenue changed year over the year by segment. It’s an interesting way to see how the upper echelon of the industry is doing. Read the rest of this entry »

New PRISMAsync Version 5 Gives Operators Real Power

Posted on by Greg Cholmondeley | No Comments »

by Greg Cholmondeley, Workflow Practice Director, Caslon & Company


PRISMAsync Blog ImageCanon certainly doesn’t waste any time releasing improvements to their software! It seems like I just reviewed the new G7 color management capabilities in PRISMAsync and they already have a new major release. This one is called PRISMAsync Version 5 and it has a lot of feature enhancements for end users as well as some major changes under the hood.

Go ahead and view the three videos in my Canon PRISMAsync Version 5 Product Briefing to see it, but here are the key elements in a nutshell:

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Is it a Magazine, Direct Mail, or a Catalog?

Posted on by Dave Erlandson | No Comments »

I’m always on the lookout for interesting print applications.  And last weekend I unfolded my copy of the Wall Street Journal and found a 68 page publication called The Wixon Experience.  The publication is a cross between a magazine and a direct mail piece, with elements of a catalog as well. Wixon Jewelers is a local jewelry store and this is the fourth year they’ve published this informative and promotional piece. Read the rest of this entry »